Per product, automatically
The plugin generates ready-made questions and answers per product via AI - the typical questions customers ask before buying, already answered on the detail page.
AI Product Questions.
Generates typical questions and answers per product via AI and shows them as a chat or FAQ on the detail page - stored in the Shopware DB.
What the plugin does
Answers before the question.
The plugin generates typical customer questions and answers per product via AI and shows them as a chat or FAQ on the detail page - stored in the Shopware DB, without a live API call on page load.
Two display modes
Display as an interactive question chat or as an expandable FAQ list (without input field). Freely selectable per sales channel.
Key details at a glance
Above the chat and FAQ you can show product name, article number, manufacturer, availability and price as compact chips - selectable per sales channel. Without a selection the area stays empty.
Knows the chosen version
When a customer picks a colour or size, those options are passed to the AI as context. If a variant has no description of its own, it inherits the one from the main product - so answers fit even with thinly maintained variants.
A page of its own per product
On request all questions for an article also appear as a separate indexable page - with FAQ markup, pros and cons, its own page title and a link back. The widget links to it.
Four patterns to choose from
The address of the FAQ subpage follows the product ID, the article name, the article number or both. Umlauts and special characters are transliterated cleanly, and links already shared keep working after a change.
Pro/con per product
In addition to the questions, the AI generates a pros/cons block - the advantages and disadvantages at a glance, good for the purchase decision.
Recognised as a rich snippet
On request the questions are marked up as an FAQPage, including the addresses of individual questions. Search engines can then present them directly in the results.
Up to three links per answer
Products mentioned in the answers are linked to their product page - cross-selling partners as well as articles from the same manufacturer. That strengthens internal structure without manual work.
Channels and languages as chips
Sales channels and languages are multi-selects. The run processes every combination one after another, using the settings of each channel. Without a selection the general configuration applies.
OpenAI · Anthropic · Mistral · Gemini
Freely selectable with your own API key and model, including a connection test directly in the backend.
Reviews & similar products
Generation takes customer reviews as well as similar and cross-selling products into account - the answers fit the real assortment.
Generated once, loaded fast
Questions and answers are stored in the Shopware database - no live API call on page load, full performance and cache compatibility.
Why it works
Clarify questions before the drop-off.
Pre-generated product questions lower the purchase hurdle, relieve support and provide SEO-relevant content along the way.
Why ready-made questions?
The answer is there before the customer has to ask.
Many purchase drop-offs are caused by open questions the customer cannot get answered - and for which they will not contact support. Pre-generated questions and answers directly on the product page remove this hurdle: the customer sees the typical answers immediately, without waiting or searching.
Open questions resolved
When the most common questions are already answered, the customer is less likely to drop off to "research first".
Relieves the service team
Standard questions are answered on the page - reducing recurring support requests about the same products.
More text on the page
The generated Q&As provide additional, relevant content on the product page - good for discoverability.
Configuration
Fully in the Shopware admin.
From provider choice via generation mode to display - all configurable in the admin, per sales channel. No code changes required.
All, from date, manufacturer, stream
Batch generation - for all products, from a creation date, by manufacturer or specifically for a product stream. With parallel processing.
Chat or FAQ
Switchable between interactive chat and expandable FAQ list. Option "hide chat without questions" for products without generated questions.
Position, count, heading
Position, number of questions, heading, avatar and hint text can be set per sales channel.
View or edit
Administrative access is bound to dedicated permissions, separated into viewing and editing. Free-text input in the shop is explicitly off until you enable it, and rate limited per sender.
Optionally added
Optionally the customer can also ask their own questions - or the display stays limited to the pre-generated Q&As.
Individual products, deliberately
The bulk run and targeted generation live in separate tabs. The search finds products by name and article number, variants included - a chosen variant is resolved to its parent product.
Regenerate on demand
Find individual products by name or article number and regenerate their texts - several at once if needed. The selection appears as chips and is processed in batches, with a summary at the end.
A focus per run
For a single generation you can pass an extra instruction - a content focus or a different tone, for example. It applies to that run only; your permanent prompt stays untouched.
Regenerate separately
Pros and cons can be regenerated on their own without touching the existing questions. That protects already indexed content and saves cost with the AI provider.
Not just display
Generation follows the selected channel too: AI provider, language, number of questions, question style and product details are taken from there rather than from the general configuration.
Instead of silent waiting
The run shows the planned scope in a window, the current pass with channel and language, a bar and counters for processed and skipped articles. Errors stay in plain words until you close it.
Channel against general
With a sales channel selected, a note shows how many settings deviate from the general configuration - along with a button to reset them to the general values.
Before saving
The "test connection" button checks API key and model - even entered, not-yet-saved values.
Written, not translated
Content is produced per shop language: product data is loaded translated, the AI writes in the target language, and the entries are stored under that language. The storefront automatically serves the texts of the active language.
Technical details
Clean Shopware integration.
Batch generation, storage in the DB, storefront widget on the detail page - no live API call on page load, full cache compatibility.
Compatibility
Generation
The QuestionGenerator creates questions, answers and the pros/cons block in batches with parallel processing - across all products, from date, by manufacturer or per product stream.
AI connection
The AiClient supports OpenAI, Anthropic, Mistral and Google Gemini. The API key is found across scopes (global or per sales channel), with a connection test.
Storage
Questions and answers are stored in the Shopware database - no live API call on page load, full cache compatibility.
Storefront widget
Dedicated storefront component on the product detail page, either as chat or FAQ. Position configurable per sales channel.
Context
Generation takes customer reviews as well as similar and cross-selling products into account for fitting answers.
Availability
Available in the official Shopware Store - with auto-update notifications in the admin.
Frequently asked
Frequently asked questions about AI Product Questions
How the questions are produced, what they do for SEO and what it costs.
How do I generate FAQ content for Shopware products automatically?
The plugin produces fitting questions and answers per article from the existing product data. You choose provider, language, count and question style, then generation runs as a bulk job or for individual products.
Do the questions help visibility on Google?
On request every article gets its own indexable FAQ subpage with a speaking address, plus FAQ markup, individual addresses per question and internal links to mentioned products. The SEO question style phrases questions as fully worded search queries.
What does AI Product Questions cost?
Buying directly costs 14.99 euros net per month, 74.99 euros net per half year or 134.99 euros net per year. On top come your AI provider costs. All prices are net and exclude VAT.
Where is the generated text stored?
In your Shopware database. There is no external system and no ongoing connection: once generated, the questions keep working even without AI access.
Does the AI take the selected variant into account?
Yes. When a customer picks a colour or size, those options are passed to the model as context. If a variant has no description of its own, it inherits the one from the main product.
Can I regenerate only the pros and cons?
Yes. The scope selector and a dedicated button let you regenerate only the assessment without touching the existing questions. That protects already indexed content and saves provider cost.
Availability
Through the store or directly from us.
Two routes, the same feature set - pick whichever suits your setup.
Available right now
Monthly14,99 €
Half-yearly74,99 €17 % cheaper
Best valueYearly134,99 €25 % cheaper
All prices net, plus VAT.
You buy the licence directly from us and get an invoice from us. Install by upload in the admin without SSH, updates through our licensing platform, support straight from the developer.
Available now
Listed in the official Shopware Community Store. Installation and updates run through the plugin manager, billing through your Shopware account. Store conditions differ from ours.